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Crisis
Communication

Duration2 training days
FormatHybrid
LanguageArabic or English
AudienceCommunication & crisis teams

Why this program?

Helps communication and crisis teams apply their plans, prepare core responses, and test decisions through a live simulation.

Course Learning Objectives

  • Understand the crisis life cycle.
  • Draft holding statements and talking points.
  • Apply the crisis role matrix.
  • Manage monitoring, escalation, and publishing decisions.
  • Handle social media during a crisis.
  • Review performance and document improvements.

Who should attend

  • Corporate communication and media teams.
  • Crisis and emergency management teams.
  • Official spokespersons and their deputies.
  • Risk and operations managers involved in communication.

Frequently asked

Before you
ask

Can the program be delivered online?
  • Hybrid.
Who from our organization should attend?
  • Communication, crisis management, the spokesperson, and a leadership or operations representative.
Is the scenario built from our organization's actual risks?
  • Yes. It is based on agreed high-priority risks.
Is the program available in Arabic?
  • Yes. It can be delivered in Arabic, English, or both.
What does the organization receive at the end?
  • Program materials, templates, a role matrix, and the simulation review.